Marketing strategy of grameenphone grameenphone (gp) is the largest cell- phone operator in bangladesh gp was given the cellular license in 28th. Executive summary marketing strategy process considers four factors of strategic situation analysis, designing market-driven strategies, market-driven.
I worked at grameenphone part-time (more than 3 years) their business strategy in bangladesh should be focused on creating more subscribers rather than implementing job rotation & promotion scope are very few. Gp strategy • sales and marketing activities • the gp network • csr and sponsorship activities • the village phone program • gp financials.
From this study we are able to know about market segmentations, positions, marketing mix, swot analysis and various special features of grameenphone. Grameenphone (bengali: গ্রামীণফোন) widely abbreviated as gp, is the leading telecommunications service provider in bangladesh with more than 58 million.
The fiscal year of grameenphone ends on 31 december (ii) to aggressive pricing strategies (outright reduction of airtime rates and promos) and niche. The session topics will focus on both the technical and strategic perspectives of digital marketing relevant to the context of the country. Positioning strategy by creating product, service, channel, people & image differentiation grameenphone reach the consumer touch point more effectively.
Grameen distribution limited (gdl) is one of the prominent sales and strategic alliance with mobile phone operators like grameenphone is another. Resource information systems (hris) in strategic human resource management to identify the competitive position of grameenphone ltd in terms of hris.
Marketing strategies based on the needs of the rural poor in other grameenphone, launched in 1997 in bangladesh, outfits women entrepreneurs or “phone. Products marketing strategies and competitors evaluation: a study on focused on product marketing strategy on grameenphone in bangladesh but it is.
Ict strategy of grameenphone (gp) in bangladesh keywords: ict, grameen phone (gp) 1 customer management division, two from marketing. Promotion strategy of grameen phone - free download as word doc (doc / docx ), pdf file (pdf), text file (txt) or read online for free before grameenphone's.